technology

Apple Introduces 'Upgrade' Device Leasing Program with Klarna

28 Temmuz 2026TechCrunch

Apple has introduced a new leasing program called 'Upgrade' in collaboration with Klarna. This program allows customers to lease various Apple devices at competitive monthly rates, starting at $17.99 for the iPhone and $11.99 for the Apple Watch, among others.
The initiative aims to make Apple's products more accessible to a broader audience by offering flexible payment options.
The leasing program comes as part of a broader trend in the tech industry, where companies are increasingly offering subscription and leasing models to attract consumers. This shift is particularly relevant in light of economic uncertainties that make large upfront purchases less appealing.
The launch of the 'Upgrade' leasing program reflects Apple's strategy to adapt to changing consumer preferences, particularly in an economic climate where many are seeking more affordable ways to access technology. By partnering with Klarna, Apple not only enhances its payment options but also taps into the growing…

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