Automakers like Ford and GM are jumping into a whole new business where Tesla is a serious player

The challenges faced by Ford and GM highlight the volatility of the EV market, which has been heavily influenced by consumer sentiment and economic conditions. As these traditional automakers pivot towards battery production, they must not only compete with Tesla but also innovate to capture a market that is rapidly evolving. Their success will depend on how well they can align their manufacturing capabilities with consumer demand and technological advancements.