politics

Ferrari CEO expresses satisfaction with controversial Luce EV launch

30 Temmuz 2026CNBC

Ferrari's CEO Benedetto Vigna expressed satisfaction with the debut of the Luce all-electric vehicle, despite facing considerable criticism. He stated that he 'would not change anything' about the launch, indicating confidence in the brand's direction towards electric vehicles.
The Luce's introduction marks a significant shift for Ferrari, traditionally known for its high-performance gasoline engines.
The Luce represents Ferrari's first foray into the electric vehicle market, a significant departure from its historical focus on performance cars powered by internal combustion engines. The automotive industry is increasingly shifting towards electric vehicles due to regulatory pressures and changing consumer prefer…
Vigna's unwavering stance on the Luce's debut reflects a broader trend in the automotive industry where legacy brands are embracing electrification. While the criticism may stem from purists who favor traditional combustion engines, Ferrari's commitment to innovation could position it favorably in a rapidly evolving…

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