politics

Ferrari Launches First Fully Electric Car, the Luce

26 Mayıs 2026CNBC

Ferrari has launched its first fully electric vehicle, the 'Ferrari Luce', co-designed by Jony Ive, former chief designer at Apple. This innovative five-seater features an electric engine on each wheel, allowing it to accelerate to 100 kilometers per hour in just 2.5 seconds.
The CEO, Benedetto Vigna, discusses the significance of this launch for Ferrari's future in the electric vehicle market.
As the automotive industry increasingly shifts towards sustainable energy solutions, major manufacturers like Ferrari are under pressure to innovate. The Luce's launch reflects broader trends in the market, where performance and sustainability are becoming intertwined.
The introduction of the Ferrari Luce marks a pivotal moment for the iconic brand as it transitions into the electric vehicle segment. By collaborating with Jony Ive, Ferrari not only emphasizes its commitment to cutting-edge design but also aims to attract a new generation of environmentally conscious consumers.

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