technology

Google announces a new protocol to facilitate commerce using AI agents

11 Ocak 2026TechCrunch

🤖AI Özeti

Google has introduced a new protocol that allows merchants to provide discounts directly in AI-generated search results. This innovation aims to enhance the shopping experience by integrating commerce more seamlessly with AI technology. By leveraging AI agents, users can now receive personalized offers, making online shopping more engaging and efficient.

💡AI Analizi

This development represents a significant shift in how AI can be utilized in e-commerce. By enabling direct interaction between merchants and consumers through AI, Google is not only enhancing user experience but also potentially increasing sales for businesses. However, it raises questions about data privacy and the implications of AI in consumer decision-making.

📚Bağlam ve Tarihsel Perspektif

The integration of AI in commerce is becoming increasingly prevalent as companies seek to optimize user engagement and streamline purchasing processes. Google’s move aligns with broader trends in the tech industry, where AI is being harnessed to create more personalized and efficient shopping experiences.

This article is for informational purposes only and does not constitute financial advice.

Orijinal Kaynak

Tam teknik rapor ve canlı veriler için yayıncının web sitesini ziyaret edin.

Kaynağı Görüntüle

NewsAI Mobil Uygulamaları

Her yerde okuyun. iOS ve Android için ödüllü uygulamalarımızı indirin.