Men in Blazers’ Roger Bennett Says America Already Loves Soccer | The Deal
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Roger Bennett, founder and CEO of Men in Blazers, asserts that soccer is already a beloved sport in the U.S., having surpassed baseball as the third most popular sport. In a discussion on The Deal, he highlights soccer's growing appeal among American fans and investors. Bennett also shares insights on the relative popularity of MLS compared to the Premier League and emphasizes the World Cup's significance in the sports world.
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Soccer has historically struggled to gain a foothold in the U.S. sports market, often overshadowed by American football, basketball, and baseball. However, recent trends suggest a growing interest in the sport, particularly among younger demographics and diverse communities. The upcoming World Cup is expected to further catalyze this interest, making Bennett's insights particularly timely.
This article reflects the opinions of Roger Bennett and does not necessarily represent the views of Bloomberg or its affiliates.
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