Netflix to redesign its app as it competes with social platforms for daily engagement

Netflix's decision to redesign its app reflects a significant shift in the media consumption landscape, where social platforms are increasingly capturing user attention. By adopting features that align more closely with social media dynamics, Netflix may not only retain its existing audience but also attract new users who prefer bite-sized content. This move could redefine how streaming services engage with their audiences in an era dominated by quick, shareable videos.