technology

SocGen Turns to Microsoft’s Copilot After Scrapping Own AI Tool

12 Ocak 2026Bllomberg

🤖AI Özeti

Societe Generale SA has decided to abandon its self-developed artificial intelligence tool and adopt Microsoft Corp.'s Copilot solution. This shift underscores the difficulties that major financial institutions encounter when attempting to create their own AI technologies, particularly given the high costs involved. The move reflects a broader trend in the industry where companies are increasingly relying on established tech giants for advanced solutions.

💡AI Analizi

The decision by Societe Generale to pivot to Microsoft's Copilot raises important questions about the viability of homegrown AI solutions in the financial sector. It suggests that even well-resourced institutions may struggle to keep pace with rapidly evolving technology, prompting a reevaluation of in-house development strategies. This trend could lead to greater consolidation in the tech landscape, as banks increasingly seek partnerships with established players rather than investing heavily in their own capabilities.

📚Bağlam ve Tarihsel Perspektif

The financial services industry has been under pressure to innovate and leverage technology for operational efficiency and improved customer experiences. However, the complexity and cost of developing proprietary AI solutions can be prohibitive, leading firms like Societe Generale to seek alternatives from established tech companies.

This article is for informational purposes only and does not constitute financial advice.